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Postgraduate Course in Fashion and Lifestyle Photography

Postgraduate Courses - 4 months

Develop your voice and personality in fashion photography through a programme which will give you access to the reality of publishing houses, studio work and relationships with models and agencies.

Postgraduate Course in Fashion and Lifestyle Photography

As the second first of three modules that form the Master of Professional Photography at the IED Madrid, this specialization course is dedicated to fashion and lifestyle. It also includes transferable knowledge in copyright issues, working with fashion models, business plans, media relations, advanced retouching and colour correction, location management, and contracts.

The leading figures of this course are experienced fashion and studio photographers, such as Joséphine Douet, Rafa Gallarand José Morraja, along with retouching specialist Victor Garrido. Joan Morey, who works under the trademark Soy Tu Puta (I´m Your Bitch) will introduce his work, he combines languages from different fields of creation, particularly those of art and fashion, and his working methodology. Course director Ricardo Cases will then teach the students how to find their own take on fashion and lifestyle, in his deconstructing fashion workshop.

Students will enter the world of fashion through a network of lecturers, teacher, tutors, and the program’s directors. They have the opportunity to further their studies in the framework of the Master of Professional Photography and to promote the final project through our contributing partners, with the ends of publication and distribution.

 

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Objectives

  • Offer students a view of the current tendencies in fashion and lifestyle
    photography
  • Reflect on the role of the photographer within print and online media
  • Implement the tools and knowledge used in the fashion industry
  • Experience, through a personal project, what it’s like to create a story that
    is good enough to be published
  • Examine photographic practices within contemporary media contexts
  • Show the cultural value of photography, forms of collaboration and
    creative funding models
  • Analyse the challenges and all the possibilities of the market in times of
    strong media development

Professional Opportunities

  • Fashion photographer
  • Photographer assistant
  • Digital and lighting technician
  • Editorial photographer
  • Post-production artist
  • Picture editor
  • Agency assistant
  • Art buyer / Art director
  • Studio manager

Director

Nana Körke

A Regional Creative Director specialising in Beauty, she currently heads the Creative Management for Europe of the Pantene Hair project.

With more than 100 advertising spots and countless photography sessions, she has worked with the best directors in the field: Tryan George, Claudio Droguet, Charles Melling, Pierluca di Carlo, etc., and with internationally renowned photographers such as Kutlu, Alexi Lubomirski, Fernando Milani, Mario Gómez, Outomuro, Pascal Aulanger, Juan Aldabaldetrecu and Antonio Terrón, among many others.

Over the course of her career she has worked with new faces and with models and actresses of the stature of Olga Kurylenko, Catherine Deneuve, Elisabetta Canalis and Liv Tyler, as well as with Spanish stars like Paula Echevarría, Sara Carbonero, Clara Alonso, Eugenia Silva y Ariadne Artiles.

Docents

Robi Rodriguez

Commercial Photographer

After studying film in LA, Robi Rodriguez went on to assist photographer Bob Richardson. Two years later he went solo and soon became a prolific photographer in his own right. To date he has exhibited at places like the London Art Fairs and has contributed to publications like The Gentlewoman, Art Review, Another Magazine, Le Monde, and Fantastic Man.

José Morraja

Photographer

Jose Morraja studied Fine Arts, and that provided him with an artistic baggage that can be appreciated in his work, which he considers to be completely addicted to. A “vice” that led him to train and work as a photographer and filmmaker in countries like France or Germany. His operational base has been settled in Madrid for three years now, but he is always in constant motion. Chameleonic and versatile, his work could be defined, first and foremost, as honest and straight forward.

Andoni Beristain

Fashion Communication

Andoni studied Graphic Design at Elisava Universitat (Barcelona) and made a post graduate in Photography at IDEP (Barcelona). He lives in Barcelona and has done commissions for Neo2 Magazine, Beatriz Preciado, Brosmind, Offf!, Monarchy, New Balance, Ied Madrid, Buvo or Make Your Suit amongst others. He’s also been mentioned in places like Vice, Rolling Stone, Trendland, The Wild Magazine, ffffound!, El País or Le Monde.

Bruna Kazinoti

Photographer

Regular collaborator of international magazines as Dust, Qvest, L´Officiel Italia, Hero, Dazed&Confused… Her work gives a unique perspective about fashion. Nature, pleasure and an intimate work with models are some of the keywords that converges in their pictures. The students will have the opportunity to be part of her creative process in a practical session.

Laia Benavides

Photographer

The work of Laia Benavides comes from an intimate view of the world outside, she photographs the banal, the ordinary, taking it to another level through colors and composition. Her passion for documentary photography and her vivid imagination plays an important role in the way she understand fashion photography, and gives her this unique and attractive style. Born in Santiago de Chile but raised in Barcelona, after studying photography she starts to travel around the world, living in NY, London and Mexico. She currently lives between Madrid and Barcelona working in fashion and advertising with her personal and artistic touch.

Vicente Ferrer

Journalist

Studied Journalism and gained after a MBA on Marketing and Foreign Trade. He has written for some of the most relevant trend and lifestyle magazines in Spain, including El Mundo, Vanidad, Neo2, Metal or Fucking Young! He also worked as Senior Editor at Madriz Magazine, co-Founded Buffalozine and was the online project manager for the fashion website centromodaonline.com Fashion, media and new technologies count among Vincent’s greatest passions. Actually he is the editorial editor of i-D Spain.

 

Tutor

Erik von Frankenberg

Photographer

Born in Madrid, Spain in 1983. He started to work as a photo assistant in 2003. He actually lives and works in Madrid, where combines personal projects with commercial works with magazines and advertising agencies.

Images from the course


Course file

Postgraduate Course in Fashion and Lifestyle Photography

  • Type of course : Postgraduate Courses
  • Language : English
  • School: Visual Communication
  • IED Credits: 20
  • Start date: April 2019
  • Duration: 4 months
  • Timetable : Morning-Afternoon 10 am to 14.00 pm. Monday to Thursday. Selected production workshops and Master Classes may include varying schedules.
  • Attendance: in-person
  • Qualification: Private / A private certificate will be issued at the end of the course.
  • Directed to : students with photography qualifications, fine arts, media, advertising and communication. Young photographers who wish to specialise in professional photographer. Photographers who work in the sector and want to develop their own style in their professional and personal work.
  • Admission process : Curriculum vitae. · Motivation letter. · Technical photography knowledge (One Year Photography Course of the IED Madrid or equivalent); basic post-production knowledge and familiarity with different audiovisual formats. · Art project portfolio · Personal interview if the management deems it necessary. · In order to take part in the course, students must have their own camera.
  • Enrollment rate: 1200 €
  • Course Fee: 3000 €

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